Our Impact

Smart Thinking for Marketing Transformations

Our whole approach is geared to deliver transformation of your brand.

We have years of experience, collective marketing nous, incisive intelligence, and business acumen, which we apply to create a bespoke strategy for you.

We have used our specialist knowledge to solve a huge range of client marketing and commercial issues, from the apparently simple, to the most complex of problems.

Here is just a small selection of the challenges we’ve successfully managed….

Created the award-winning campaign “The Great Cover Debate” for Magazine Week which delivered huge TV news, national newspaper, and online coverage.

Member of central marketing team that first put Pimm’s into cans – the start of a revolution in ready-mixed spirit drinks

Achieved ‘unprecedented’ lead generation for a global IT infrastructure business in UK market with our Hubspot content marketing campaign

Marketing consultant to an award-winning hugely successful healthcare start-up. Created brand strategy, and delivered Top 5 position in Google (in 6 months) generating huge traffic and regular, repeat business

Developed digital marketing programme that, in 18 months, turned European IT manufacturing facility from an ‘unknown’ to winning business awards and becoming renowned SW employer

Rebuilt the corporate reputation of the UK’s leading media distribution business with key media/other stakeholders. Instrumental in restoring customer trust and confidence. Won industry ‘Oscar’ for customer communications

Transformed failing B2B Google Ads Accounts for national UK brand. Analysed and identified faults, and turned all campaigns into high website traffic drivers/converters.

Created UK strategic and tactical marketing campaign for national product launch (flood attenuation) positioning the business as industry leader, and delivering ‘high levels of demand’ for UK commercial team

Ready for your own transformation?

If you would like to transform your business, please email us to book a free, no obligation, initial chat.

Contact IMPEL

Your market sector knowledge and connections are fantastic, partnered with strategic creativity and suggestions of project roadmaps, means we get more than we expect each time and this puts our brand in a very strong position.

Thomas Jefferson – Head of Marketing, Kingspan Energy Management, UK, IRL & ROW

The proactivity and enthusiasm is second to none and I feel very fortunate to work in partnership with a like-minded digital influencer.

Sarah-Jane Speers, Digital Communications Marketing Manager, Kingspan Water & Energy

Working with Gerry has been instrumental to the success of our website marketing, and I look forward to continuing our work with IMPEL in the future. Gerry and her team go above and beyond and I can always trust her honest advice and expert guidance.

Peter Horobin, Director, Acer House Practice

When we are stuck with a communication and digital challenge, Gerry is always front of mind to call for advice.

Cheryl Graham – Kingspan Water & Energy, Divisional Marketing Director

Gerry worked with Defence Logic on creating a strategy to break into a new market. She was very knowledgeable and helped push us to a point where we are now well-engaged in the new market. Gerry worked beyond what was asked of her, and after we had completed the contract, she continued giving us additional high-value contacts in the target market.

Anthony Flemmer, CEO, Defence Logic

You cut to the chase. You also cut through our business, took it apart from the foundations and rebuilt it for us, and made it better than we could have done it ourselves.

Ben Wilkinson, Director, Origin Health Group